Explore the latest developments concerning L'Oréal’s CES 2026.
L'Oréal’s CES 2026 beauty devices include a skin-like flexible LED mask
Over the lastten or soyears, L'Oréal has brought a taste of beauty tech to the masses at CES 2026. This time, it has three devices to show off: the “Light Straight + Multi-styler” as well as the helpfully named LED Face Mask and LED Eye Mask.
Don’t let the unassuming names mislead you. These three products actually harbor some unique traits. The Light Straight (and multi-styler, which I’m going to just call the Light Straight from here on), for instance, uses infrared light to help generate the heat required to style your hair. Meanwhile, the LED Face Mask is different from those made by companies like Dr. Dennis Gross, Omnilux, Therabody and Shark. Instead of fairly hard shells that sit rigidly on your face, L'Oréal’s version looks to be pliable and thin.
CES 2026: L’Oréal and Amorepacific reveal what’s next in beauty tech trends
The global beauty industry is turning its attention to CES 2026, as major players use the world’s largest consumer electronics trade show to signal what’s next in beauty tech, longevity science and personalised care.
Taking place January 6–9 in Las Vegas, CES is once again emerging as a key proving ground for beauty brands looking to move beyond products and into technology-led ecosystems — from AI-powered diagnostics to light-based hair and skincare solutions.
Among the headline exhibitors is Amorepacific, which will debut Skinsight, a CES 2026 Innovation Award Honoree in the Beauty Tech category. Developed in collaboration with researchers from Massachusetts Institute of Technology, the platform is positioned as a next-generation “electronic skin” solution, designed to analyse real-time skin-ageing signals and deliver personalised skincare recommendations.
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For more detailed information, explore updates concerning L'Oréal’s CES 2026.