Explore the latest developments concerning Hailey Bieber’s Rhode.
The skincare giant making its Down Under debut
The news Australian beauty lovers have been waiting years for has finally dropped: Rhode is launching Down Under!
The skincare line, loved for its nourishing skin products and hydrating lipbalms, has taken the Internet by storm since founder Hailey Bieber started releasing products in 2022.
The announcement means Aussie beauty lovers finally have a chance to try the products they’ve been eyeing up — from Glazing Milks to Peptide Lip Tints!
“The world of Rhode is on the way — we’re so happy to announce that our lineup of curated everyday essentials is coming to Australia and New Zealand very soon,” Rhode shared to their 3.9 million Instagram followers early on Friday morning.
Worst kept secret: Rhode Beauty is officially coming Down Under
The news thousands of Australian beauty lovers have been anxiously awaiting has finally been confirmed.
It's official: after months of speculation, cult favourite beauty brand Rhode will at long last be hitting Australian shelves.
As of February 12, Hailey Bieber's viral products will be available exclusively at Mecca's flagship Sydney and Melbourne stores, as well as online.
You heard that right: from next month, Aussies will be able to shop the full Rhode range on the brand's website, rhodeskin.com as well as select products in-store.
"We are proud to announce our global expansion to Australia and New Zealand, bringing the world of Rhode to even more places and faces," founder and Chief Creative Officer Bieber announced via Instagram.
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