Explore the latest developments concerning Biggest change to.
Lego unveils ‘Smart Bricks’, its biggest innovation in 50 years
We’re sorry, this feature is currently unavailable. We’re working to restore it. Please try again later.
Add articles to your saved list and come back to them any time.
The Danish toymaker that built a global empire on interlocking plastic bricks has unveiled what executives are calling the most significant evolution in its 93-year history: a tiny computer embedded inside a standard Lego brick.
Announced at the Consumer Electronics Show in Las Vegas, Lego Smart Play represents an eight-year, several-hundred-person development effort to add interactivity to physical toys without requiring screens, apps or complex set-up procedures.
“We introduced a step change to the Lego system of play,” Julia Goldin, Lego’s chief product and marketing officer, told this masthead. “We’re introducing a platform consisting of a smart brick, tags and interactive minifigures that fits seamlessly with the rest of the system, but provides an opportunity to bring a new dimension to play.”
12pcs 24pcs Artificial Plants Grass Wall Panel Boxwood Hedge Greenery Privacy Fence Panel Grass for Indoor Home Garden Wedding
Lego announces Smart Brick, the ‘most significant evolution’ in 50 years
Posts from this topic will be added to your daily email digest and your homepage feed.
Posts from this topic will be added to your daily email digest and your homepage feed.
Posts from this topic will be added to your daily email digest and your homepage feed.
An entire computer and myriad sensors in a 2×4 Lego brick.
Posts from this author will be added to your daily email digest and your homepage feed.
Posts from this author will be added to your daily email digest and your homepage feed.
On March 1st, 2026, The Lego Group will begin selling the most ambitious brick it’s ever made: a tiny computer that fits entirely inside a classic 2×4 Lego brick. When it detects NFC-equipped smart tags nearby, embedded inside new Lego tiles and new Lego minifigures, or when it sees other Smart Bricks, the company claims it will make entire Lego sets come to life — starting with the humming lightsabers, roaring engines, light-up blasters, and the music of Lego Star Wars.
For more detailed information, explore updates concerning Biggest change to.